Privacy Policy

This privacy statement describes how Towmaster collects and uses the personal information you provide. It also describes the choices available to you regarding our use of your personal information and how you can access and update this information.

We collect the following personal information from you:

• Preferences information you provide such as product or content interests, or communication or marketing preferences
• Usage activity about how you interact with us such as purchase history, what content you viewed, and which areas of our site you visited
• Device information

We also collect the following information from you:

• Demographic information such as household income, age, education, gender, interests, and zip code
• Information about your mobile device such as your mobile device id (similar to a website IP address), device type, and mobile service carrier

As is true of most Web sites, we automatically gather information about your computer such as your IP address, browser type, referring/exit pages, and operating system.

We use this information to:

• Assess your needs to determine suitable products or services
• Send you requested product or service information
• Send product updates or warranty information
• Send you push notifications when you are using our app. If you do not want these notifications, you can manage your preference either through your device or app settings depending on your device type.
• Send you marketing communications
• Improve our App and marketing efforts
• Conduct research and analysis

Choice/Opt-Out

You may opt-out of receiving our newsletter or marketing emails from us by following the unsubscribe instructions included in each newsletter or marketing email or you can contact us.

Information Obtained from Third Parties

• We purchase marketing data about our customers from third parties and combine it with information we already have about you, to create more tailored advertising and products.

We will share your information with third parties only in the ways that are described in this privacy statement.

We may disclose your personal information

• as required by law, such as to comply with a subpoena, or similar legal process.
• when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.
• if Towmaster is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our Web site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.
• to any other third party with your prior consent to do so.

We or a third party contracted by us may use technologies such as cookies, Web beacons, or scripts to gather information about how you and others interact with our Web site. For example, we will know how many users access a specific areas or features within our site and which links or ads they clicked on. We use this aggregated information to understand and optimize how our site is used, improve our marketing efforts, and provide content and features that are of interest to you.

The security of your personal information is important to us. We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, we cannot guarantee its absolute security.

We will retain your information for as long as your account is active or as needed to provide you services. If you wish to cancel your account or request that we no longer use your information to provide you services, contact us. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Correcting and Updating Your Personal Information

To review and update your personal information to ensure it is accurate, contact us.

Notification of Privacy Statement Changes

We may update this privacy statement to reflect changes to our information practices. If we make any material changes we will notify you by email (sent to the e-mail address specified in your account) or by means of a notice on this Site prior to the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices.

You can call or write us about this privacy statement at the address below: